PPC

This page answers the most frequently asked questions regarding Ndot.com. If your question is not explained here please contact us using the form at the bottom of the site. We will be more than happy to assist you.


	What is a "Pay-Per-Click" (PPC) search engine?
	Do you bill me later for my advertising?
	What methods of payment do you accept?
	How much does it cost to open an account?
	What is the minimum bid per click?
	Do you have a cancellation policy?



	What is a "Pay-Per-Click" (PPC) search engine?
Also known as a bid-for-placement or CPC search engine, it allows you to "buy" a position in search results seen by millions of visitors a month. To buy a position, you bid a certain number of cents per click for a keyword. For example, if you were a laptop shop, you may want to bid on the keyword "buy laptop" Let's say that there are currently 3 other advertisers bidding on this keyword: Mary's Laptop Shop - Cost to Advertiser: $.05 Joe's Laptop Shop - Cost to Advertiser: $.03 Sally's Laptop Shop - Cost to Advertiser: $.02 If you bid one cent per click (the minimum), you would be in position # 4, just below Sally's Laptop Shop. If you bid 4 cents, you would be in position # 2, just above Joe's. If you bid 6 cents, you would be in position #1 and receive the most traffic. The "cost to advertiser", also known as the bid price, is how much that advertiser is charged when a visitor goes to their site. Therefore, in the example above, Mary is paying 5 cents per click to be in the # 1 position. If Barry does a search on "buy laptop" and clicks on Mary's search listing, Mary's account is debited 5 cents. When Mary's account runs out of funds, Mary's search listing is removed automatically and Joe's search listing would move up to position # 1.



	Do you bill me later for my advertising?
We work on a "debit system". Advertisers pre-pay us a certain amount they would like to spend, for example $10.00. Once that $10.00 deposit runs out, the advertising stops until more funds are deposited into the account. You will never be billed and cannot spend more than the amount you have deposited.



	What methods of payment do you accept?
We accept payments by the following methods: credit card (Visa, MasterCard, American Express and Discover), Visa and MasterCard associated debit cards, personal check, money orders, PayPal, Wire Transfer, Fethard, Webmoney, and Epassporte.



	How much does it cost to open an account?
Openning an account is completly free



	What is the minimum bid per click?
You can bid as little as 1 cent per click. The more you bid per click the higher you are listed. You determine how much you are willing to pay.



	Do you have a cancellation policy?
Yes, you can cancel your pay-per-click account at any time for any reason and we will promptly return any unused funds in your account (minus any bonus you may have received.)